CompetitiveAnalysis-MohsenRezaei

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Contents

Group Idea

Our group project is focused on educating kids that are the age of 3 and up and teaches them educational matters in an interactive and entertaining way.

Group Brainstorm page: http://vis.berkeley.edu/courses/cs160-sp10/wiki/index.php/GroupBrainstorm-Group:GroupM


Related Applications

  1. Color Me!!!: Pictures/Review
  2. ABC Tracer + Words: Pictures/Review
  3. Alphabet and Kids: Pictures/Review
  4. 123 Tracer: Pictures/Review
  5. ABC’s: Pictures/Review
  6. Toddler Flash Cards: Pictures/Review
  7. Toddler Tapping Animals: Pictures/Review
  8. Letter Tracer Preschool Letters Writing Practice: Pictures/Review
  9. See Read Say: Pictures/Review
  10. preschoolTAP: Pictures/Review


Analysis of Competitive Applications

Below is a careful review of applications that have functionalities similar to our learning application for kids.

Color Me!!! [1]

“Color Me!!!” targets families that have children of age 4 and above, which is around the range of age that we have specified and have in mind for our group application. Similar to our iPhone application, Color Me!!! uses an entertaining system to absorb the kids around the age of 4 entertained while learning how to color shapes in a proper way. The user of this application would be able to color pictures loaded from the application’s local database and save them to the iPhone’s picture library. Color Me!!! is probably entertaining enough for a child around the age of 4 but does not actually offer any special deals for children of higher ages like around 8 years of old. What we are trying to pursue with our application is to have levels of difficulty and on the top of that give coloring pictures to kids as a gift of recognizing alphabets shown on the screen. Furthermore, reviews have shown that this application with a small local library has not satisfied its users. One solution to this problem would be collecting colorable pictures from special databases for use in our application which surprises users and keeps them entertained.


ABC Tracer + Word [2]

“ABC Tracer + Words” targets families with children in or around the preschool level and is implemented to teach kids that have just started learning alphabets have an interesting learning journey. “ABC Traces + Words” allows this user group to trace dotted lines of letters or words with different colors and shapes which keeps the users, which are mostly kindergarten-aged children like our application, absorbed into the application. Since this application has lined-paper-like views it allows the targeted young users learn how letters are written in on a real lined paper. Other than letter tracing, “ABC Traces + Words” offers word tracing with images shown next to the word in focus, which matches with the meaning of the word. As an improvement, our application is going to focus on encouraging the user groups by keeping the images hidden until the user have traced the letter/word shown correctly. Then, the application will either give an example for the letter or show an image that contains the meaning of the word traced. “ABC Traces” could be too strict and boring for children of age around 3 because it has too much of contents in its learning pages and that way I think it might confuses its really young users. Furthermore, since some users of this application are not satisfied with the dotted letters/words for learning letters and words, our application will let our users use their imaginations for drawing/writing letters and words.


Alphabet and Kids [3]

“Alphabet and Kids” targets families with kindergarten-aged children and made to help children learn the Engilsh alphabet. With a very straightforward design, this application utilizes a tab-based view to control between the existing matching alphabets modes. Children are encouraged to match the letter to a phonetic accent or an offered image in anticipation of promoting a correlation between the two, which also depends on the mode the children choose. “Alphabet and Kids” was developed to replace real world flashcards and help their parents wherever they are keeping up with a learning environment. Although the application is simple, a drawing imperfection arises from the tab bar where the tab options are easily accessed by not knowing what they are. Also, not having interesting enough views might repel children of this age from the application. Having colorful pages and tabs that are accessed only by knowing what they are is what our design will be addressing. Also, interactive features such as coloring pictures and tracing letters will arise excitement and joy in these users.


123 Tracer [4]

“123 Tracer” also helps the preschool-/kindergarten-aged children learn how to write numbers on lined paper and helps these children the order in which numbers should appear. This idea is pursued by having dotted numbers on paper-like pages/views on training pages of the application. This application actually implements our idea of teaching numbers and letters to kids by letting them following numbers or alphabets in order on an image and completing the image. Having children following numbers and letters to complete an image keeps them entertained since it’s the picture on the page that they want to see but at the same time they are encouraged to use their knowledge from the earlier stages of the application to actually complete a picture and color it at the end. One thing that our application will definitely do better than this one is that we will of course keep the images initially locked and let kids/users using the application unlock the images by completing certain stages. This will turn our educational application into an entertaining and addicting game that will forces children to learn their numbers and alphabets, things that parents want their kids to learn at these stages of life.


ABC's [5]

“ABC’s” is specifically made for teaching alphabets targeted at families with children of the ages 4 and above. “ABC’s” will essentially be an important part of our project; small important integration to our application. This application only focuses on saying alphabets out loud for the kid to learn sounds of letters by music and slow-saying. Since our application is targeting children with the age of 3 and above, we will educate these kids by letting them listen to the sounds of letters and words after they finished tracing dotted lines or numbered traces. Our application somehow trying to take this idea of sound learning to the next level by letting the children play the game of alphabets and numbers and let them know what they were playing with by playing music for that number or letter. A kid that is learning alphabets would not need to know what he/she is tracing until he/she finished tracing or writing the letter and then after since some are curious what the thing they wrote is we educate them by sounds because sounds with reading/writing sits in mind the best. Some of the cons for this app according to its users is that a children of age around 3 will not be entertained with such app because it has such a heavy look. We are planning on absorbing this age group by letting them playing with colors and brush shapes/sizes and in general getting their hands dirty with some things that are interesting to this age group.


Toddler Flash Cards [6]

“Toddler Flash Cards” is developed for families with preschool-aged children with a flashcard interface. Every view has colorful pictures of objects with their names next to them. With a really simple interface each is accessed and each card is fairly simple for a child’s use. Options on each card allow easy tracing through the app and back to the home page. “Toddler Flash Cards” is planned to assist families with small kids with object recognition by functioning as real life flashcards and to help parents maintain a learning environment wherever they are. Simple mistakes in the flash card and easy way to exiting the application are something that could definitely be improved in an application like ours. Furthermore, as our application offers sounds are really helpful for kids that want to learn faster and get entertained more. Syncing sounds with flash cards also let the user know of their mistakes. By having parents confirming actions we can ignore bad actions by really young users. Since we don’t want the parents and the kids to be bored of such educational applications we will help them stay in our application and enjoy their time.


Toddler Tapping Animals [7]

"Toddler Tapping Animals” targets families with preschool-aged children and looks ahead in developing word recognition by using visual and audio simulations of animals that a child might see in a zoo. “Toddler Tapping Animals” makes use of finger-multi-touch ability to bring up the connecting dot activities to connect children with learning alphabets, which is similar to what our applications focus is. The limited number of pictures or “flashcards” available in the application lets the children traces both upper and lower case alphabets and learns an example of the letter by showing animal pictures from a zoo. This application improves the need of buying and keeping flashcards by having a large database of entertaining zoo flashcards. In addition to Toddler Tapping Animals’ functionality, we include coloring sections that shows previously traced animals and shapes traced by the user and let them color that object. Most children make a use of their creative sense to entertain themselves with this section, which is essentially the focus of our application.


Letter Tracer Preschool Letters Writing Practice [8]

“Letter Tracer Preschool” is an applications focusing on group of people/families with children of age around 3. This is essentially the one application that puts most of our general ideas together and makes and placation that will help a kid in a alphabet-learning stage learn writing alphabets in a proper way. The modes that this application offers for writing letters are hollow letter tracing and blank screen writing. Using picture recognition it will say what the user writes on the screen so the user, a child, would know what he/she wrote on the screen. If the letter is recognized as the user wanted, then the user learns the proper way of pronouncing the letter, and if the letter is said wrong, then the user knows that the letter is not written in a proper way. As reviews from users of this app points out, “this is a great way for video game kids to learn numbers and letters.” Coloring options are one thing that our application will implement similar to this application to keep the user engaged in the matter. As a child who likes to play around with something more like a painting board we might not want to have fancy menu bars for changing the color/size of the painting brush and changing the volume. This will definitely be addressed in our group application and have a better interface than this application.


See Read Say [9]

“See Read Say” is another application that focuses on children of ages 4 and above and their learning of writing letters and words in a proper way and between lines. This application keeps track of how many words a user have been able to write, how many been correct, and how many are counted toward a level completion. It uses prizing method and increasing level of difficulty to keep children entertained and involved. Results have shown that with this strategy kids actually adopt the methods and learn the way of writing things. A better and more entertaining method is what our application will be offering to users that love to be involved with learning new words and the way of writing them. Since most children cannot focus on a lot of things at once in the early stages of their life, a less crowded environment would benefit the user, which is not thought of in this application. Furthermore, making the environment more realistic would make such and educational application more usable and entertaining for kids around the age of 4 and 5.


preschoolTAP [10]

“preschoolTAP” is an application made for families that contain preschool-aged children and takes the whole concept of learning by sound to a new level. It attempts to mimic preschool classrooms for children of that age and make them feel at home by showing the kids a lot of different varieties of activities they can do at school. In particular, finding-right-picture-from-sound is one thing that we are integrating in our application. Different from our application, they say the name of an object and wait for the user to choose the right picture according to the sound played. One flaw that this application might have is the fact that the interface is really made for kid of age 4 and from experience, kids of that age will get tired of answering to the same exact question without any actual entertaining work. What our application will offer, unlike “preschoolTAP,” is that we offer the sound and pronunciation of the object when a kid/user has gone through a set of entertaining activities. Furthermore, an interface that does not suite kids of age around 4 is what turned kids’ parents away from this app. “I immediately decided to delete the app when I got the answer wrong and the nice picture turned into a red frowny face.” This is something that we are not expecting to happen to our users.


Summary

It was simple to find applications that target the same user group of our project, but what were hard were the appropriate functionalities for this user group, parents of children with the age 3 and above. These existed applications for preschool-/kindergarten-aged children have flaws that do not keep their users satisfied. Bad responses to kid of this age, weird behaviors, and not simple enough functionalities have definitely put these applications in a bad situation at the app store market. Furthermore, since the kids application market is not as popular as other categories and not many parents buy these applications, most of them impressed our application at most in one aspect. What makes our application unique amongst the listed apps is that we are trying to make an addicting application that will both educate kids in the best and easiest way and keep parents satisfied with the behaviors, which will make them trust our product for their kids.



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