Party Planner Mobile Application
Target User Group
For this application, there are two target user groups: Professional party planners and general consumers.
The goal for this application is to target the general consumers by making the application simple to use but have all the functionality for professional party planners. Both user groups need to have contact list, supplies list, music play list, and to-do list. Every party planner needs to stay under budget so they need a budget planner. They also need to have access to simple things like a calendar and a calculator. User would want to access the Internet to make use of already existing online party planning websites such as Evite.
Most often people find themselves planning for a party using online web or desktop applications. But when it comes time to execute the plan, they do not have easy access to this information. When planning for parties or events, people often plan it with a group of people at a café or at someone’s home. Since not everyone owns a laptop, accessing the computer application might be cumbersome. Besides, a lot of cafes still do not provide internet access and have limited power outlets, which results in limited lifetime of the laptop.
Most online event planning web pages are starting to have mobile applications that work hand in hand with online applications. However, none of these programs actually support a mobile-only application. Current mobile functions include simple invitations that are sent from online applications to mobile phones asking for a simple response whether attending the event or not. Other mobile applications just have simple text message invitations with location information. None of the existing application fulfills needs and wants of an event planner from a mobile application point of view.
Existing online event planning application:
Problem Context and Design Focus
User background: The goal is to develop a mobile device that is simple enough for the general consumer but has the functionality of a professional event planner. The design of the application needs to take consumer’s personal experience with planning event into consideration. A user that has never planned an event before is going to interact with the application differently than a user that has previous event planning experiences. Users with pervious experience in planning events already have an idea of what they need from the application. However, users without previous event planning experience will simply follow application prompts in order to successfully execute a party plan. Having taken this into account, the functionality of the application has to be well organized and easy to understand.
User experience: Event planning is often a stressful task. Thus, the application should be stress free for the user. The user interface should be simple to understand. Also, the application should be fun and exciting in order to provide a positive experience for the user.
Cost: The cost for the application should be affordable. Since there are free online applications already available, the mobile event planning application has to be affordable in order to attract users. Undoubtedly, users would choose a free application over an expensive one even if it does not fully service their needs.
Top left image: This is a general view of the Mobile Event Application. The design of the application will look like a notebook planner. On the left side of the application are taps for different sub application. When clicking on the individual tap the user will get to specific information that is mark on the tap. Each tap is color code for simple recognition.
Top right image: This is the view after clicking on the Contact tap.
Bottom left image: This is the view after clicking the ADD contact button. There are more tap inside the Add contact option. By clicking on the individual tap user can add more detail information about the contact person.